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Visual Optimization: How to Improve Typography Skills​?

May 15, 2025
Visual Optimization How to Improve Typography Skills​

Typography is more than a style; it’s a language of design to ensure a cohesive and professional look in design. So, how to improve typography skills? To become fluent in typography, both beginners and professionals come to play with font style, appearance, and structure for a project’s overall design.

It seems a tricky process, designers at all levels must carefully consider and manipulate the typography’s interconnected elements to showcase written text nicely. This article will seamlessly guide you to enhance your typography skills from the very start. Let’s jump in!

Key Takeaways:

  • Mastering how to improve typography skills is essential for creating visual balance in a design.
  • Ways to improve typography skills focus on clear hierarchy, effective grid systems, and proper font selection, including spacing, size, contrast, and punctuation.
  • The 10 golden rules of typography skills are interconnected to create a cohesive and effective design.

Also Read: Facts Reveal: The 6 Types of Typography in Design

10 Golden Rules to Improve Your Typography Skills

By establishing a strong foundation in the essential principles of typography, you can significantly enhance your typography skills. Here are 10 tips to follow.

1. Make the Right Font Choice

There’s no one-size-fits-all; you can use two or three fonts to create a harmony of visual tension. Whatever you choose, prioritize legible fonts, even at reduced sizes. You can consider using serif for a formal look, sans-serif for a modern essence, script to enhance elegance, or display fonts to evoke a sense of fun.

2. Set up a Clear Hierarchy

The illustration of bold heading, italic subheading, and regular body text
The illustration of bold heading, italic subheading, and regular body text (Source: Pinterest – Colormelon)

Typography hierarchy’s stages are from the heading and subheading to body text. You can first highlight the more important heading in bold type style, making it more likely to be noticed and engage with the content.

Meanwhile, consider italicizing subheadings to indicate a detail beneath the main section and regular style to maintain a balance between visual impact and readability.

3. Play with Font Sizing

A well-structured font size can help readers move between parts, making it easier to find information and understand the overall structure of a design. Headlines, for instance, ought to be larger than subheadings, which in turn must be larger than body text.

4. Pay Attention to Contrast

Text color contrast
Text color contrast (Source: Accesibilyapp)

Juxtaposing color contrast for different text elements to add visual interest to the typography design is a thing. Remember to ensure there is a good contrast between text and background for high legibility.

Also Read: Choosing the Perfect Typography for Your Brand

5. ​Adjust Effective Spacing

Spacing terms
Spacing terms (Source: Pinterest – Visualhierarchy.co)

How to improve your typography skills this way? Consistent spacing boosts a clear and organized layout, allowing visual balance to present a cohesive reading flow. To establish effective spacing, you must organize its kerning, leading, and tracking as follows.

  • Kerning: It fine-tunes the space between individual letters to improve visual balance. Here, you can optimize the distance between the closest characters.
  • Leading: It’s the space between text lines to ensure no overlapping cases. Think about 1.2 to 1.5 times the font size to be a good starting point for leading.
  • Tracking: It’s the whole spacing between letters to boost the overall text readability. Tighter tracking often enhances the small text sizes’ readability.

6. Limit the Line Length

A well-chosen line length creates a smooth flow of text, while an ill-chosen one can cause eye strain or a snatchy reading experience. Keep your text lines between 40 and 60 characters long to achieve optimal readability.

7. Align the Text Properly

Alignment types
Alignment types (Source: Medium)

A proper alignment of text is essential in typography to establish visual harmony. How to improve typography skills​ for aligning sections? Use left alignment to build highly legible text and right alignment to create a sense of organization. Or, consider right alignment to reduce cognitive load and justified text to build a visually neat appearance. 

Also Read: Elevate Your Brand with Custom Fonts: Discover Unique Typography Offerings

8. Consider the Grid System

Grids enhance visual harmony by creating a balanced and attractive layout. A well-designed grid system organizes content logically and facilitates an easy-to-follow layout, guiding the reader’s eye across the page. Thus, it boosts readability by building uniform text columns to reduce eye wandering.

9. Think about Proper Punctuation

Apostrophe
Apostrophe (Source: Ecampusantorio)

In typography, proper punctuation ensures visual clarity and smooth transitions amongst sentences and paragraphs. Thus, it allows readers to follow the text without getting misguided under the circumstances. Make apostrophes (‘) to show possession or periods (.) to mark the end of a phrase.

10. Use Whitespace

It seems trivial but whitespace in typography calls to action! It’s not merely white, but rather an empty room to create a sense of balance and hierarchy. You can put white space on the margin or background to guide the reader’s eye to focus on the key information.

Also Read: Why Font Choice is Crucial for Brand Identity

Let’s Improve Typography Skills for Your Design!

Whether you’re a beginner or an expert, mastering how to improve typography skills is a perfect kit to make your design skills shine in no time. It’s the golden rules of art anyway, so the improvisation is yours.If you fancy a high-quality font collection, visit MJB Letters for the best impression. Not only does it offer a vast array of characters with multilingual support, but you’ll also get its effortless installation and suitability for unlimited personal projects. Take advantage of the complimentary resources and $1 deals to significantly enhance your design work.

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